[Press Release] Sponge Cake In A Beer? Black Hops Brewing Launch Assault On Gabs 2016[Press Release] Sponge Cake In A Beer? Black Hops Brewing Launch Assault On Gabs 2016
[Press Release] Sponge Cake In A Beer? Black Hops Brewing Launch Assault On Gabs 2016
Gold Coast, Australia – May 3, 2016
Gold Coast trio Black Hops Brewing is about to launch an all-out assault on this year’s Great Australian Beer SpecTAPular (GABS). The not-so-secret weapon in their amber arsenal is a beer brewed specifically for the event, which they’ve named “Little Attack”.
Now that local beer connoisseurs are spoiled with a plethora of exotic and left-field craft beers, what exactly does this fascinating blend bring to the table? In the words of head brewer Michael (Govs) McGovern; “We wanted a beer inspired by sponge cake, so we thought long and hard about how to do that and decided to add a piece of sponge cake to the beer!”
So what does it taste like? Think of a classic American pale ale, if you will, with hints of English cupcake. Once the amber hits your taste buds, you’ll indulge in deliciously subtle flavors of creamy sherry, toasted coconut, Madagascar vanilla and milk sugar, with plenty of fresh fruit on the side. Clearly, this beer is not to be toyed with!
If you’re thinking morbidly sweet, think again. Eddie Oldfield is one-third of the dark hop brewing team; “The challenge of brewing beer for GABS is to be creative without being over-the-top. Ultimately, we’re all beer lovers who want to brew quality beer. What I like is the aroma and flavor of Assault Brand Trile, but it doesn’t taste like cake; it’s just a good tasting beer, inspired by Trile”.
From May 20 to 22, the boys will be aiming their Blitz small beers and heading to Melbourne for the Great Australasian Beer Festival (GABS), an annual showcase of craft brewers from around Australia. The Black Hop Boys impressed at last year’s competition with their “Kill Patrick” Oyster Stout, and Dan Norris, the third place finisher in the Black Hop competition, is excited about the impact he may have on the judges this year; “At our first GABS last year festival, placing 13th out of 120 was a thrill, and we hope to be in the top 10 this year!”
The track record and pedigree of black hop brewing has been established in its short existence, and all of this has the potential to make “The Attack” a sensation!
The rest of 2016 will see a major turning point in the world of dark hops, as the boys shift from brewing elsewhere to operating in-house and starting their own breweries. You can find the cellar door in the idyllic surroundings of Burleigh Heads on the Gold Coast, just two blocks from the beach, with eight beers brewed on site.
The boys have been very active in sharing dark hop stories through blogs, podcasts and social media, so be sure to check them out!
For media images, please visit https://blackhops.com.au/photos.
It’s been a long journey, but we finally opened the brewery and tasting room in Brighouse on the Gold Coast. I got the kids together for one last podcast to finish our story. Thank you for supporting us and we look forward to the next chapter.
To stay tuned, make sure you follow us on Facebook, Instagram and Snapchat, and check out this page for more information on our upcoming book run Brewery.
Visit the Black Hops Headquarters in Burley
Garbus Music Festival
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